“For launch, our goal has always been to create a spot that feels epic and iconic; a spot that truly celebrates our desire to push the boundaries of what is possible and evokes the excitement that you will have through the unique experiences made possible with PlayStation 5,” said Sony Interactive Entertainment worldwide marketing senior vice president Eric Lempel on the PlayStation Blog.
Lempel continued, “The theme of the spot is centered around the idea of exploration. There is a desire in all of us to explore and discover new possibilities, whether it’s in gaming, or in our everyday lives. We all want to go to places we’ve never been, see what’s never been seen. We tell the story by paying homage to explorers of the past who stood on the threshold of the unknown and pushed past their limits to achieve the extraordinary.”
PlayStation 5 will launch on November 12 in the United States, Japan, Canada, Mexico, Australia, New Zealand, and South Korea, and November 19 in the rest of the world including Europe, Middle East, South America, Asia, and South Africa. Read more here.
Watch the promotional video below.