Call of Duty: Black Ops IIII earned more than $500 million in sell-through worldwide in its first three days of release, publisher Activision announced. Sell-through figures include Call of Duty: Black Ops IIII retail and digital unit sales, as well as Season Pass sales.
The latest entry in the first-person shooter series also set a new franchise record for most combined players, average hours per player, and total number of hours played on current generation consoles in its first three days of release. The combined number of players during those three days also surpassed both Call of Duty: WWII and Call of Duty: Black Ops III for the same period of time.
Finally, Call of Duty: Black Ops IIII delivered the highest level of Twitch viewership in franchise history in its first three days.
“Black Ops IIII is off to a blockbuster start,” said Call of Duty EVP and GM Rob Kostich in a press release. “Our player counts and hours played are up year over year, our viewership on Twitch has set new standards and is showing just how fun Blackout is to play and to watch, and the weekend results yet again put Call of Duty at that highest tier of entertainment. Our digital sales results have been record-breaking across all platforms, and the overall performance strong. We’re really excited about Black Ops IIII’s momentum. There’s much more to come, we’re just getting started.”