Call of Duty: Black Ops III was the biggest entertainment launch of 2015 (including theatrical box office, music, and book launches), selling-through over $550 million worldwide in its first three days of sale, according to Activision estimates.
On PlayStation 4, Call of Duty: Black Ops III set a new record as the best-selling digital full game by units sold in its first day of sale in PlayStation 4 history.
In its opening three days, fans played more than 75 million hours of Call of Duty: Black Ops III online.
Twitch reports that Call of Duty: Black Ops III was the number one most streamed and most viewed game of any game launch in 2015.
Find quotes from Activision and friends below.
Bobby Kotick (Activision Blizzard CEO)
“Call of Duty‘s millions of passionate fans have shown us, yet again, the strength of their commitment to this enduring franchise. Call of Duty: Black Ops III is the biggest entertainment launch this year in any medium, and bigger than any theatrical opening weekend ever.”
Eric Hirshberg (Activision Publishing CEO)
“The Call of Duty: Black Ops III launch is bigger than any game, any movie, or any entertainment launch this year. But more importantly, our fans are engaging more deeply with the franchise than ever before. In fact, so far, people are playing Black Ops III for more hours per player than any Call of Duty game on record. Call of Duty is more than a game, it’s a year round passion for a growing base of millions of fans and it’s only gaining momentum.”
Adam Boyes (Sony Computer Entertainment America VP of Publisher and Developer Relations)
“As we‘ve said from the start, PlayStation is the best place to play Call of Duty, and this record-breaking launch shows how true this statement is. Black Ops III is the biggest launch of the year so far, and the PlayStation Nation is ready. We’re proud to call PlayStation the home of Call of Duty and look forward to supporting our community with DLC map pack content first.”
Bob Puzon (GameStop Senior Vice President of Merchandising)
“Call of Duty: Black Ops III is off to a great start at GameStop. “The game’s story line, new features and intense zombie mode, have helped make it our most successful title launch so far this year.”