Ubisoft’s Tom Clancy’s Splinter Cell: Conviction is coming this Fall exclusively for Xbox 360. However, the fact that the game’s only on that console doesn’t mean that it cannot be done on another. The game’s Lead Designer Steven Masters has told Kiziko in an interview that Ubisoft “could absolutely execute on PS3” and the reason the game’s exclusive to Xbox 360 is merely “business”.
“Ubisoft as a company now has a lot of experience with PS3. Our processes, tools, techniques are very well-developed – we could absolutely execute on the PS3 if we had the opportunity, but like I said it was a business decision.”
The business decision mentioned is most likely from a confrontation of Microsoft.