Ubisoft announces The Crew

A new racing IP for next-gen.

Ubisoft has announced The Crew, a new street racing game IP from Ivory Tower and Ubisoft Reflections, coming to PlayStation 4 and Xbox One in early 2014.

The Crew promises to “change the status quo” of driving games. It is set in an “open-world playground,” with locations like New York, Las Vegas, Miami, and Black Hills, and tasks players with overtaking criminal organizations.

You’ll be able to customize your cars and play style (and even on a second screen—a tablet). You can group up with friends, create a crew, and play co-op in every single mission, event, or race.

As the game is a persistent online world populated by other players, there is no separation between single and multiplayer.

“We want to give players a driving experience that goes way beyond the classic circuit-based racing games and really captures the boundless sense of freedom of driving across the U.S.,” said Ubisoft creative director Julian Gerighty.

A companion app for The Crew will be available on iOS and Android devices, and will offer “peripheral, complementary experiences, providing a more intricate player experience overall.”

Watch the debut footage below. See the first screenshots at the gallery.

Trailer

Gameplay

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