The Electronic Entertainment Expo will open its doors to the public for the first time ever in 2017, the Entertainment Software Association announced.
15,000 consumer tickets will be made available to buy starting February 13 for $150 as part of an early bird discount, then for a standard price of $250. Tickets provide access to the show floor, panel discussions, and other events. Consumers will also get special benefits associated with Geoff Keighley’s E3 programming, such as developer interviews.
E3 2017 runs from June 13 to 15. More than 200 exhibitors are lined up to attend the event.
Watch the consumer ticket announcement video below.