E3 ’09 Returning to Big Audience, Booth Babes, and Nicer Registration


The past year’s Electronic Entertainment Expo as well as the previous year’s has been greatly downsized in comparison to the old E3 that we used to know and love years ago. During the 2006 E3, the show was downsized and moved to Santa Monica. During the 2007 show, it was moved back to the LA Convention Center, but still remained a small show.

However, E3 2009 will be turning the other cheek. Activision, Atlus, and Vivendi Games are returning to the show floor, as they were not present for the past two years’ shows.

“The 2009 E3 Expo will be the preeminent North American computer and video game event,” said Michael D. Gallagher, CEO of the ESA. “With robust exhibitor sales, high attendee interest, and strong commitments from multiple industry sectors, we are going to ensure the full excitement and energy of this industry is on display.”

Currently, there are 70 exhibitors listed for the show, which is already more than double last year’s show and according to an ESA spokesman, they “encourage interested companies to contact us because floor sales are going quickly with more than half sold out”.

They’re will be way more folks attending the show as well, as the new registration policy now allows more attendees to make it to the show, without having an invite such as last year and the year prior.

Activision and Booth Babes Return to an E3 Ten Times Bigger Than Last Year’s [Kotaku]

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